Meta CERTIFIED Digital
Marketing Associate
Mounaim MAKHTARI (PhD)
Sr. Director of Sales
Europe Middle East and Africa
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Certiport is dedicated to helping people succeed through
certification. Our globally recognized, official credentials
are aimed at enhancing individual productivity,
marketability, and value.
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Primary and Secondary School
Postsecondary School and Higher Education
Workforce and Commercial
ACADEMIC MARKET
A S S O C I A T E & F O U N D A T I O N A L L E V E L C E R T I F I C A T I O N
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Who is Meta?
Meta builds technologies that help
people connect, find communities,
and grow businesses. When
Facebook launched in 2004, it
changed the way people connect.
Apps like Messenger, Instagram, and
WhatsApp further empowered
billions around the world.
Now, Meta is moving beyond 2D
screens toward immersive
experiences like augmented and
virtual reality to help build the next
evolution in social technology.
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Market
Research
• “Digital Marketing advertisements
are forecasted to reach $807 billion
in 2026.”
-Rohit Shewale, Demand Sage
• CTE pathways include marketing.
• “Between 2022 and 2032, overall
employment for advertising,
promotions, and marketing
managers is expected to grow by
6%, faster than the average job
growth in the United States.”
-U.S. Bureau of Labor Statistics
Work-ready social
media marketing certification
What Marketing
Professionals do in a
Growing Field
www.certiport.com/meta
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What do digital and social marketers do?
A digital marketer’s job focuses on boosting visibility and
awareness, promoting and creating credibility, and supporting
profitability by creating, posting, and sharing content through
social media outlets and digital marketing channels to ultimately,
support the company and grow revenue.
Marketing is a core business function in all size businesses across
all industries and can help make or break an enterprise.
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6%
13%
Projected growth in demand for managers in advertising,
promotions, and marketing over the next 10 years (faster than
average career growth).
Projected growth in demand for analysts in marketing, market
research, and social media over the next 10 years (Much faster
than average career growth).
Source: U.S. Bureau of Labor Statistics
The profession is projected to grow!
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